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	<title>Invoice Place blog &#187; Resources</title>
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	<link>http://www.invoiceplace.com/blog</link>
	<description>Invoice Place - The simple to use billing system for small business, home business, consultants, and freelancers.</description>
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		<title>Quote and Invoice templates updated</title>
		<link>http://www.invoiceplace.com/blog/2008/09/01/quote-and-invoice-templates-updated/</link>
		<comments>http://www.invoiceplace.com/blog/2008/09/01/quote-and-invoice-templates-updated/#comments</comments>
		<pubDate>Mon, 01 Sep 2008 12:36:06 +0000</pubDate>
		<dc:creator>scottcarpenter</dc:creator>
				<category><![CDATA[Billing]]></category>
		<category><![CDATA[Invoiceplace]]></category>
		<category><![CDATA[Invoicing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[invoice]]></category>
		<category><![CDATA[invoice-template]]></category>
		<category><![CDATA[tax invoice]]></category>
		<category><![CDATA[taxinvoice]]></category>

		<guid isPermaLink="false">http://www.invoiceplace.com/blog/?p=310</guid>
		<description><![CDATA[The Invoiceplace quote and invoice templates have been updated: Page numbers are displayed in the footer of the page, in the format of â€˜[page number] of [total pages]â€™. The discount column is not shown if no discount has been applied to any line items. Line items include numbering. Click on the image below to view [...]]]></description>
			<content:encoded><![CDATA[<p>The <a title="Invoiceplace - Easy Invoicing And Quotes From Anywhere" href="http://www.invoiceplace.com" target="_blank">Invoiceplace</a> quote and invoice templates have been updated:</p>
<ol>
<li>Page numbers are displayed in the footer of the page, in the format of â€˜[page number] of [total pages]â€™.</li>
<li>The discount column is not shown if no discount has been applied to any line items.</li>
<li>Line items include numbering.</li>
</ol>
<p>Click on the image below to view a sample invoice.</p>
<p><a title="Invoiceplace - Easy Invoicing And Quotes From Anywhere" href="http://www.invoiceplace.com/blog/wp-content/uploads/2008/09/example-tax-invoice-template.pdf" target="_blank"><img class="alignnone size-medium wp-image-309" title="example invoice template" src="http://www.invoiceplace.com/blog/wp-content/uploads/2008/09/example-invoice-template.jpg" alt="" width="502" height="635" /></a></p>
<p>Also our <a title="Invoiceplace - Easy Invoicing And Quotes From Anywhere" href="http://www.invoiceplace.com/invoice/free-tax-invoice-template-sample.jsp" target="_blank">free tax invoice template</a> has been updated with these improvements to make your billing look even more professional.</p>
<p><em><em>Try Invoiceplace today &#8211; Easy Invoicing And Quotes From Anywhere. Sign up for free, click </em><a title="Try Invoiceplace today" href="https://www.invoiceplace.com/invoice/processLocalisation.do?languageCountry=en_US&amp;isImmediateSignUp=true" target="_blank"><span style="color: #587592;"><em>here</em></span></a><em> to start.</em></em></p>
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		<title>Small Business, Big Opportunity Guide &#8211; free marketing and advertising book for Australian small businesses</title>
		<link>http://www.invoiceplace.com/blog/2007/10/02/small-business-big-opportunity-guide-free-marketing-and-advertising-book-for-australian-small-businesses/</link>
		<comments>http://www.invoiceplace.com/blog/2007/10/02/small-business-big-opportunity-guide-free-marketing-and-advertising-book-for-australian-small-businesses/#comments</comments>
		<pubDate>Tue, 02 Oct 2007 06:46:34 +0000</pubDate>
		<dc:creator>scottcarpenter</dc:creator>
				<category><![CDATA[Invoiceplace]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Small Business]]></category>

		<guid isPermaLink="false">http://www.invoiceplace.com/blog/2007/10/02/small-business-big-opportunity-guide-free-marketing-and-advertising-book-for-australian-small-businesses/</guid>
		<description><![CDATA[Sensis (which runs the Australian Yellow Pages, Whites Pages and the Trading post) has made available a free book to help Australian home and small businesses improve their sales and marketing titled Small Business, Big Opportunity. You can download this book for free, and even order a printed copy. There are 21 chapters in this [...]]]></description>
			<content:encoded><![CDATA[<p><a title="Free marketing and advertising book" target="_blank" href="http://smallbusiness.sensis.com.au/The-Guide.html"><img id="image155" alt="Small business big opportunity free marketing advertising book for australian small businesses" src="http://www.invoiceplace.com/blog/wp-content/uploads/2007/10/small-business-big-opportunity-free-marketing-advertising-book-for-australian-small-businesses.gif" /></a></p>
<p><a title="Sensis" target="_blank" href="http://www.sensis.com.au/">Sensis</a> (which runs the Australian <a target="_blank" href="http://www.yellowpages.com.au">Yellow Pages</a>, <a target="_blank" href="http://www.whitepages.com.au">Whites Pages</a> and the <a target="_blank" href="http://www.tradingpost.com.au">Trading post</a>) has made available a free book to help Australian home and small businesses improve their sales and marketing titled <em><a title="Small Business, Big Opportunity" target="_blank" href="http://smallbusiness.sensis.com.au/The-Guide.html">Small Business, Big Opportunity</a>.</em></p>
<p>You can download this book for free, and even <a target="_blank" href="http://smallbusiness.sensis.com.au/Order-the-Guide.html?intref=guide">order a printed copy</a>.</p>
<p>There are <a title="Free marketing and advertising book" target="_blank" href="http://smallbusiness.sensis.com.au/The-Guide.html#ChapterSummaries">21 chapters</a> in this free marketing resource, and you can download individual chapters in <a target="_blank" href="http://www.foxitsoftware.com/pdf/rd_intro.php">PDF</a> format:</p>
<blockquote><p><span style="font-weight: bold">Chapter 1: Small Business in Australia</span><br />
There is nothing as rewarding as building your own business. Identify the big issues that affect your business and discover what type of business owner you really are.</p>
<p>* Home-based and medium sized business<br />
* Small business success<br />
* The real causes of business failure<br />
* Business owner types</p>
<p><span style="font-weight: bold">Chapter 2: The entrepreneurial approach</span><br />
It&#8217;s important to understand entrepreneurs are not born, they are made. Learn about the three steps of entrepreneurial business development, turning ideas into vision, the measurement of success and refining of the approach.<br />
Advertisement</p>
<p>* Entrepreneurial business development<br />
* Turning ideas into vision<br />
* Measuring marketing and advertising</p>
<p><span style="font-weight: bold">Chapter 3: Marketing to drive profits</span><br />
So what is marketing? Marketing should be tightly linked to sales and in small business this is absolutely vital. Learn the many methods of creating value for your customer and the benefits of advertising.</p>
<p>* The basics of marketing<br />
* How marketing affects sales value<br />
* Strategies for increasing sales value<br />
* Increasing prices<br />
* Why advertise?</p>
<p><span style="font-weight: bold">Chapter 4: Marketing systems</span><br />
A marketing strategy and good systems are imperative to making your business profitable. Here are some ideas to help you find and retain more of the right customers.</p>
<p>* The right systems for your business<br />
* A marketing systems checklist</p>
<p><span style="font-weight: bold">Chapter 5: How image and brand drive sales</span><br />
Every business needs a strong brand and image. First impressions count for a lot so find out here what you can do to promote your brand and get your customers talking about it.</p>
<p>* Where did branding come from?<br />
* What are image and brand all about?<br />
* Why do you need a brand and image?<br />
* Developing and promoting your brand</p>
<p><span style="font-weight: bold">Chapter 6: Developing your unique buying reason</span><br />
What is it about your business that appeals to the buyer? We need to stop asking &#8216;what is it?&#8217; and start asking &#8216;who is it for?&#8217; and &#8216;what do they want?&#8217; Learn to market from your customers&#8217; view.</p>
<p>* Defining your promise<br />
* Developing your Unique Buying Reason<br />
* Look at your business from a customer perspective<br />
* Positioning statements</p>
<p><span style="font-weight: bold">Chapter 7: Finding more of the right customers</span><br />
Do you know the profile of your ideal customer? Identify your target market, know your customer inside out and the low-cost ways to reach them.</p>
<p>* Target the right customer<br />
* Know your customer<br />
* Customer segmentation<br />
* Investment on new customers</p>
<p><span style="font-weight: bold">Chapter 8: Turning browsers into buyers</span><br />
Ever wondered how to turn those browsers into buyers? Find out the secrets to building rapport with your customers and ensure they&#8217;ll be satisfied with the service you provide.</p>
<p>* Stop selling<br />
* Why people do and don&#8217;t buy<br />
* Establishing trust<br />
* Turn browsers into buyers<br />
* Guarantees<br />
* Phone scripts</p>
<p><span style="font-weight: bold">Chapter 9: Winning the customer&#8217;s heart</span><br />
Win the hearts of your customers. Increasing sales to the people who are already your customers could be the key to bigger profits. We give you a simple formula to establish just how much you spend to serve your customers.</p>
<p>* Think like a premium brand<br />
* The value of a customer<br />
* Loyalty programs</p>
<p><span style="font-weight: bold">Chapter 10: Creating advertising that sells</span><br />
Read the rules for successful advertising. Use our practical points to write ads, slogans and use our design brief template to get your ads looking better than ever.</p>
<p>* Get the message right<br />
* Writing ads<br />
* Slogans<br />
* Graphic design tips and template</p>
<p><span style="font-weight: bold">Chapter 11: Making your message seen</span><br />
So what are the right media channels and more specifically advertising channels, for your business? From the internet to text messaging, we give you a heads-up on navigating this complex market.</p>
<p>* Using media channels<br />
* Navigating a complex market<br />
* Media planning template</p>
<p><span style="font-weight: bold">Chapter 12: Local area marketing</span><br />
Now it&#8217;s time to think local. Break your target market down even further and focus specifically on the best media channels you can use to spread the word amongst your local community.</p>
<p>* Community newspapers<br />
* Local search marketing<br />
* Outdoor signage<br />
* Local directories<br />
* Shopping dockets and word of mouth</p>
<p><span style="font-weight: bold">Chapter 13: Direct marketing</span><br />
Direct marketing &#8211; it&#8217;s important to get it right! Update your databases and read some simple ways to reach many customers with ease and creativity.</p>
<p>* Database management<br />
* Direct marketing tips<br />
* Telemarketing</p>
<p><span style="font-weight: bold">Chapter 14: Driving results with directory advertising</span><br />
Directory advertising is different. It&#8217;s the place we often turn to when we have already made a decision and we are ready to buy. We give you tips to design your directory ad for print and the internet.</p>
<p>* Buyers not browsers<br />
* Yellow and White Pages directories<br />
* Creating directory ads<br />
* Why should people buy from you?</p>
<p><span style="font-weight: bold">Chapter 15: Virtual profits &#8211; an overview of digital marketing</span><br />
Digital marketing is fast becoming a very popular mode of reaching customers. We tell you the important reasons why internet marketing should be on the small business marketing agenda. Pick up some web design strategies for your own site as well.</p>
<p>* Online growth<br />
* Why do people shop online?<br />
* Design a website<br />
* Email and viral marketing<br />
* Mobile marketing<br />
* Competitions<br />
* Voice broadcast<br />
* SMS</p>
<p><span style="font-weight: bold">Chapter 16: Search engine marketing</span><br />
Online search is a rapidly growing part of our culture. Protecting yourself and brand online is a must, so read here how search engines can work to your benefit. We also provide advice on how to engage a search expert.</p>
<p>* What is search engine marketing?<br />
* How search engines work?<br />
* Tips to successful search engine copywriting<br />
* Protect your brand online<br />
* Tips on engaging a search expert</p>
<p><span style="font-weight: bold">Chapter 17: Broadcast media</span><br />
Lights, camera, action! Make TV and radio work for you. We explain the benefits of advertising with both mediums and the ways to keep costs to a minimum.</p>
<p>* Free to air TV<br />
* Making a TV ad<br />
* Write a media brief<br />
* Make radio work</p>
<p><span style="font-weight: bold">Chapter 18: Print media</span><br />
We give you some advice for identifying which newspapers and magazines are best for you and how to get your ads placed in the best spots.</p>
<p>* Newspaper advertising- placement, features, colour<br />
* Magazines</p>
<p><span style="font-weight: bold">Chapter 19: Outdoor advertising</span><br />
Outdoor advertising options are growing. We look at the advantages of advertising in this medium and you can read the &#8216;do&#8217;s&#8217; and &#8216;don&#8217;ts&#8217; of designing outdoor ads.</p>
<p>* Does it work?<br />
* Advantages of outdoor<br />
* Design<br />
* Measurement and future enhancements<br />
* Advertising in non-traditional places</p>
<p><span style="font-weight: bold">Chapter 20: Public relations</span><br />
Cultivating relationships with external stakeholders can play an important role in your businesses success. Learn the best way to handle the media (radio, tv and print) and promote your business through conferences and events.</p>
<p>* Working with the media: newspapers, radio and TV<br />
* Media training<br />
* Writing an article or press release<br />
* Photos and events<br />
* Sponsorship<br />
* Agencies</p>
<p><span style="font-weight: bold">Chapter 21: The road ahead</span><br />
Two things should not be forgotten &#8211; people and technology. Learn why these are at the forefront of your business.</p>
<p>* People and technology</p></blockquote>
<p><em><strong>Try Invoiceplace today &#8211;  Easy Invoicing And Quotes From Anywhere. No sign up required, click <a title="Try Invoice place today for free" target="_blank" href="https://www.invoiceplace.com/invoice/choosecountry.jsp">here</a> to start.</strong></em></p>
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		<slash:comments>0</slash:comments>
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		<title>Wikkid Apps &#8211; Totally Legendary Web Application Reviews</title>
		<link>http://www.invoiceplace.com/blog/2007/06/20/wikkid-apps-totally-legendary-web-application-reviews/</link>
		<comments>http://www.invoiceplace.com/blog/2007/06/20/wikkid-apps-totally-legendary-web-application-reviews/#comments</comments>
		<pubDate>Wed, 20 Jun 2007 03:24:29 +0000</pubDate>
		<dc:creator>scottcarpenter</dc:creator>
				<category><![CDATA[Invoiceplace]]></category>
		<category><![CDATA[Resources]]></category>

		<guid isPermaLink="false">http://www.invoiceplace.com/blog/2007/06/20/wikkid-apps-totally-legendary-web-application-reviews/</guid>
		<description><![CDATA[WikkidApps is a site that showcases web applications, it is well worth checking out.]]></description>
			<content:encoded><![CDATA[<p><a title="WikkidApps" target="_blank" href="http://wikkidapps.com/"><img id="image113" alt="Wikkidapps Legendary Web Applications" src="http://www.invoiceplace.com/blog/wp-content/uploads/2007/06/wikkidapps-legendary-web-applications.PNG" /></a></p>
<p><a target="_blank" href="http://wikkidapps.com/">WikkidApps</a> is a site that showcases web applications, it is well worth checking out.</p>
]]></content:encoded>
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